The inaugural International Digital Advertising Conference (IDAC) is co-hosted by International Advertising Association and China Advertising Association. IDAC aims at providing a forward-thinking platform for international advertising professionals to exchange information; and for multiple parties like brands, publishers and advertising marketing companies to collaborate, as well as to promote self-regulatory technical standards and common business and cultural values of the internet advertising industry.
Theme: Better Advertising, Better World Co-hosted by: IAA & CAA Date: end of 2020 (to be announced soon) Location : Shenzhen, ChinaThe first IDAC, originally scheduled from March 30th to April 1st, 2020 in Shenzhen was postponed by a joint decision of IAA and CAA due to the outbreak of the Coronavirus epidemic. While confirming a new date for the Conference, IAA and CAA will work together to help fighting the virus by launching a global social media campaign, echoing “Better Advertising, Better World”.
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